Today, every business needs a robust big data strategy to attain enhanced productivity, informed decisions & desirable growth. The amount of data is growing rapidly each day, projected to double every two years until 2020. This vast data is completely wasted if the organizations are unable to retrieve valuable insights from them. Research by Bain & Company states that only 4% of the companies are successfully using analytics, which involves the right composition of data with the latest technologies, tools, and people.
To attain high business growth using analytics, one must transform their data into game-changing & re-usable data assets. Here’s a glimpse of all the top approaches suggested by top Big Data Companies California to fuel analytics initiatives.
- Go Agile
Earlier, analytics involves a huge IT teams working on ETL & static data warehouses only to generate complex reporting. With new tools like Hadoop that support schema-less architecture, business teams can work on raw data & extract value for real-time processing. It not only reduces inefficiency in data analytics processes but also lowers the processing iterations between IT & business teams.
- Power of BI Tools
Making use of Big Data with BI will enable digital transformation to drive new value/actions from the wide range of data and use it to know customers better. To unlock the ways that deals with omnichannel customer engagement and better retention rate, organizations should use data lake as BI accelerator to put data into data lake for free-form data exploration helping in answering unknown questions.
- Use Data Curation
Analytics is mainly used to transform data into insights but the ability to speed up the process will give the organizations faster access to actionable data. It is possible using the data curation method wherein data engineers, analysts & business owners work together within a single toolset to synchronize the curation process & execute on data using BI Tools. This collaboration needs a tool that can process billions of records to drill down the most important information hidden.
- AI Integration
AI machines have the capability to learn new behavior to extract relevant patterns from sample data sets. However, with the collaboration of AI with Big Data, one won’t rely on samples as big data allow usage of actual business data, available all the time. It offers benefits like quicker times to deep learning insights, better ability to deploy models on data lake and reduced maintenance issues.
It is always a great decision to have a smart big data strategy! Your business data can be significant productivity driver if analyzed properly using the above-stated approaches. Businesses that use big data initiatives are more successful in saving costs and gaining market share with accurate predictions from data rather than guessing. If you want to gain a competitive advantage using data, choose the forward-thinking Big Data Analytics Solutions California & make informed-decisions faster than market peers.
A smart combo of Mobile Apps with Restaurant & Food Delivery Industry is making a lot of noise around! With the ever-growing technology trends, mobile apps have been in action in almost every industry which aims to turn their services digital.
Food sector has been experiencing a tremendous rise among the core target audience. The total retail value of the global hospitality industry is somewhere worth $425 billion, which is making among the 10 largest industry sectors in the world. The numbers are turning huge along with the need of having an established business in the hospitality industry!
Mobile Apps are must! Why?We’ve experienced a change over a few years, where every industry, majorly including food and restaurant business have utilized IT solutions to keep up with their performance, quality, efficiency, and customer satisfaction.
While it’s been quite sometime when users wish to choose convenience over anything else, the result is handy mobile applications for ordering food, exploring the food and beverage menu, online table reservation and choosing from different cuisines every time they need food to be delivered. Indeed, every business owner currently looking for a customized mobile application and a restaurant software solution for an organized approach & impressive online presence.
Technology Trends in Restaurant IndustryAccording to Order Talk Survey conducted in the U.S, at least 45% of the country’s adults believe that within the next 12 months, they will increase their use of online ordering, with nearly two-thirds of Americans are already in habit of ordering digitally via an app or a website.
Online ordering is in full stream in 2018, here are the trends taking the world by the storm
Ready to move your restaurant business a level up? Search for the best-suited app development companies in California and get started with your mobile app journey for increased sales and better business management.
The pace at which the new technological advances are reshaping our everyday lives has increased tremendously. Undoubtedly, IoT is one of the fastest growing technologies that accelerated growth and innovation across all industries. By 2020, there will be more than 50 billion connected devices where IoT will impact industries from manufacturing, healthcare, government services and most of all, security. One question that often strikes to our mind is whether the security concerns are slowing adoption of IoT in today’s digital era.
As per the survey, 45% of IoT buyers say security remains a significant barrier that hinders the adoption of IoT devices. It has been found that enterprise-level customers would buy 70% more IoT devices if they offer better security. Let’s explore how better security can help in growing IoT cybersecurity market from $9 billion to $11 billion.
How Can Enterprises Strengthen the Security of IoT Environment?
Though IoT can offer immense benefits, security is still a big concern for many companies. Here are some of the best practices suggested by renowned IoT app developers California to protect against attacks & secure the IoT network:
- Check All Devices in Network
Use a network discovery process for all the IoT devices from managed to partially managed devices to understand device types, operating systems being used & apps installed on them.
- Segment Your Data
IoT devices should be present on a separate network segment, which is not within the reach of organization’s critical systems/ data and firewalls should be used between the segments.
- Detect New Devices
Ensure that you have the capability to recognize any newly added IoT device in the network as soon as it joins and proper verification is done after that.
- Plan an Immediate Response
Instead of using manual actions, make use of an automated breach response to block any device or limit its access as soon as the breach is detected.
To avoid attackers taking advantage of vulnerabilities in IoT devices, we must be able to identify devices on the network effectively with the full network visibility. As many devices, assets, products, vehicles, etc. are being connected using IoT, there is a high chance that cybercriminals will try to exploit weak points. Apart from following the steps above, ensure that your IoT network is always protected from hackers with the help of expert Cyber Security Audit Services. Address IoT security concerns on time before it leads to higher risks!
Having a digital presence is not enough for any business to compete and stay ahead in today’s global marketplace. With the mission to capitalize on the opportunity and engage real users, an interactive & functional website is a must. However, due to poor design & performance that lacks both technicality and content, websites are not getting much popularity. Both the clients and developers are equally responsible for the delivery of low-quality websites.
Let’s explore the new trends of website design and development that must be followed by every Web App Development Company California in 2018.
With the increasing rate of smartphone users, it is important to create websites that support mobile-friendly design and engaging content. It will allow users to access any time they want from any place through their mobile devices.
· Analytics Support
Ability to determine whether your website is doing good or not with good analytics tool is a must. Your website should include tracking functionality to measure key metrics like traffic, conversions, and goals.
· Focus on SEO
Optimize your site for both users and browsers with the help of great, engaging & readable content. Always ensure that you include all the desired on-page SEO tags, keywords and elements like XML sitemaps & schema.
· Faster Load
With infinite choices available, no user wants to wait for your site to load. Designing sites with fast loading times on all devices is important. Use Google’s Pagespeed insights to assess your website speed & learns ways to improve.
· Enabled CMS
Making use of an effective CMS for your website helps in publishing fresh content and editing it whenever required. It helps in captivating your audience as they are likely to get bored with the same old content.
· Email Marketing
Marketing via emails is still considered one of the best trends. To attain seamless connection and access, the site’s email capture forms should be synced with client’s email marketing system.
· Social Media Integration
Integrating all the social media platforms with design will allow users to instantly access social media pages from the website and help in enhancing the brand’s reach with better visibility & traffic.
· Conversion Optimized
Use tools to create campaign landing pages into your website design, as these pages will help in keeping your users engaged while browsing site. It will even direct them to book an appointment, request a product demo as well as make the purchase
As always, your customers will be the king that is why delivering a great user experience is a must. Ensure that you follow all the latest tricks of 2018 stated above to design and develop an on-trend website for your business. Another important thing that helps in building quality sites is choosing the expert developers that have skilled expertise in delivering great Enterprise Application Development Services. Follow all these current trends to boost your business and connect with potential customers online for optimal ROI.
Mark Tedson is a Market Analyst